Windowsketch now has a scalable platform that meets today and tomorrow's market demands

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About Windowsketch

Windowsketch is a start-up that supports retailers in their transformation by helping them to automate, digitize, and maximize their reach. Windowsketch offers digital screen and label solutions as well as the content management platform Adsketch, which was rebuilt by Typeqast. Through this platform, they connect digital touchpoints and provide them with contextual data-driven content. Their vision is to turn passers-by and visitors into customers, inform and inspire them. Windowsketch was founded by Floris Sanders, who passed on the torch to Thomas Thiadens at the start of last year.

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Windowsketch now has a scalable platform that meets today and tomorrow's market demands

About Windowsketch

Windowsketch is a start-up that supports retailers in their transformation by helping them to automate, digitize, and maximize their reach. Windowsketch offers digital screen and label solutions as well as the content management platform Adsketch, which was rebuilt by Typeqast. Through this platform, they connect digital touchpoints and provide them with contextual data-driven content. Their vision is to turn passers-by and visitors into customers, inform and inspire them. Windowsketch was founded by Floris Sanders, who passed on the torch to Thomas Thiadens at the start of last year.

What was the challenge

Their main challenge was to do development in-house. As a result, development was expensive and knowledge transfer was not guaranteed. They talked to many parties, but the negative bias towards off-shore and near-shore remained. Until they spoke to Sonja from Typeqast, where it was 'love' at first sight. They are a company that believes in connections and partnerships. From the first moment there was a connection, a click, and that, together with a good proposal, was the deciding factor. Flexibility and ambition to grow were also decisive.

The solution

Typeqast created a scalable, cloud-based multi-tenant solution consisting of the main server component acting as a control, frontend dashboard, and IOT player component. Built on top of modern frameworks and languages the solution is easily adjustable to different types of player hardware and underlying operating systems. Scalable cloud solutions are used for deploying and communication between all the components.


The result

Another state of the art version of Windowsketch’ platform, Adsketch, in which they have put all their knowledge and experience from the past and that of Typeqast. A platform that is future proof, scalable, and meets the market demands of now and the future.

"We just clicked and had an instant connection. Plus, Typeqast is a potential partner for life. This is because they are flexible, think alongside us, and want to grow together with us."

 

 

 

"We just clicked and had an instant connection. Plus, Typeqast is a potential partner for life. This is because they are flexible, think alongside us, and want to grow together with us."

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